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Search Engine Optimization And Web Design

In the early days of the world wide web, having a good web presence meant that you must have a good web site full of rich content, and a good internet address that goes with it. It’s a generally accepted practice to publicize your Internet address to the world – well, at least to as much of it that you could cover. You Internet address, technically referred to as the URL of your website, became your key in making your site successful. The more Internet users that know of your website’s URL........ Read More

Title Tags And Search Engine Optimization

Anyone serious about succeeding online must take search engines seriously. Search engines drive a significant amount of traffic to your site. You have to do everything in your power to optimize your site to please the search engines. The bigger value the search engines place on your site, the more traffic they’ll generate for you. The key to proper SEO (Search Engine Optimization) is to achieve optimal results for relevant search phrases. If you have a Chiropractic practice in San Diego, yo........ Read More

Long Term Search Engine Optimization Strategies

When it comes to what works in the search engines, a lot of advice you read is the latest flavor of the week or loophole that someone’s uncovered that will help you get great search engine rankings… for about a week. It’s also true that little things change on a monthly or weekly basis. These little changes can be almost impossible to keep up with. So what’s a person supposed to do to get great search engine rankings? Simple. Stop focusing on the little things, like tweaking you........ Read More

Search Engine Optimization- The Truth

Search engine optimization is the process of achieving top rankings in the search engines for a website's most relevant search terms. The most relevant search terms are the phrases that people are most likely to type into a search engine when looking for what the website has to offer. These are the search terms that it is essential to rank highly for, and these are the search terms that search engine optimization targets. Search engine optimization is a constantly changing field. Knowledge and ........ Read More

White Hat Or Black Hate Search Engine Optimization Firms

Almost everyone has heard the phrase black hat tricks when it concerns Search Engine Optimization, but how can you tell if the firm you choose is using black hate methods or what hat. Are they the good guys or the bad guys. Why is that even important? Simply put playing with the bad guys can get your site delisted completely. But how to tell if a firm is what or black hat? Well first a reputable SEO firm will tell you what they plan to do and how they will accomplish the goals for your sit........ Read More

Link Exchange And Search Engine Optimization

Here’s an overview of how exchanging links can improve our search engine ranking. I believe Exchanging Links is one of, if not “the” best way to market your site online! Read below to see why. Some people believe that in order to be successful online they have to direct thousands of targeted visitors to their site. TRUE They also believe that they have to spend all their time adjusting the scripts and contents of their pages, to make the search engines spider them and rank them well. FAL........ Read More

Understand Search Engine Optimization

When you are searching on the web for something you want to buy or just search for some information, you go to a handful of search engines out there and type in what you are looking for and receive a ton of different sites to visit. So what if you want your website or business to show up at the top of the page ? This is where search engine optimization comes into play. Search engine optimization, or SEO, is used by online businesses as a way to increase their chances of being in the top ten r........ Read More

Basic Organic Search Engine Optimization Defined

There is a lot of talk nowadays about Search Engine Optimization, but not so much about Organic Search Engine Optimization itself. So what exactly is Organic Search Engine Optimization? Organic Search Engine Optimization is just like ordinary Search Engine Optimization in that it is the process of optimizing the design of your website so that search results using keywords in search engines will rank your website higher in the non-paid listings. Organic Search Engine Optimization (also called ........ Read More

Search Engine Optimization & Meta Tags

Every search engine uses it's own, very specific algorithm to index the websites. All major search engines keep updating their search algorithms quite frequently to give their searchers the best searching experience. Your website's place in the search result pages depends on it's calculation from the algorithm it follows. These algorithms are not changing everyday but are evolving into more intelligent and accurate. Yet, the major focus is on the Meta tags of the site. These Meta tags are not........ Read More

Search Engine Optimization – Another Perspective

The best source of qualified, targeted traffic is search engine traffic. But millions are still unaware of this fact. The most baffling part is even people involved in an online business are unknown to this fact. Some would say, there would be no SEO companies if most knew it. That’s a truth too. Where does a website go wrong in being search engine friendly ? The answer to this is that it goes wrong as soon as it is started by a web designer. The lack of knowledge or complete illiteracy of ........ Read More

What Is Seo Or Search Engine Optimization

SEO or Search Engine Optimization is a very crucial technique or process for people who depend on their websites to bring them business. Or are trying to do so. Merely having an online presence by way of a website doesn't serve any purpose if various pages of the website are not optimized with search engines in mind. SEO is a technique with the help of which a site attains a position in search engine. Depending on how well the website is optimized and marketed will decide its position in Search........ Read More

Misconceptions About Search Engine Optimization

Picture this scene, an adolescent boy walks into a barber shop and says to the barber, “Don’t touch me, I’m only here because my mom forced me.” Search engine optimizers are sometimes put into the position of the barber. They are knowledgeable and willing to work on their client’s site, but the client doesn’t want any modifications done to the text that is visible on her web pages. This kind of dilemma occurs due to general misconceptions about search engine optimization. Let’s loo........ Read More

Search Engine Content Optimization - 5 Tips

The job of a good search engine is to do its best to accurately match the keywords of a human user with relevant Web sites. It stands to reason, then, that those Web sites that feature frequently-searched content - content that is optimized - will rank higher in search engines than will other sites. Here are 5 tips for doing search engine content optimization. Tip #1: Do not rely solely on keyword meta tags: Five to ten years ago, you could do good search engine optimization just by submit........ Read More

Seo (search Engine Optimization) Basics – Part Ii

In the second and final part of this article I will cover the remaining 5 areas that relate to solid Search Engine Ranks for particular number of key phrases. Again, this will apply to any type of website, on any industry you are targeting. Lets review the last 5 areas: Provide a road map of your web site, and search engines will follow it. Called the "sitemap", this very simple page contains links to every page on a web site and serves one very important purpose. That is to get your sub ........ Read More

Long Tail Search Engine Optimization

What is long tail search engine optimization? And how will it help your internet business? The theory is simple really. You can make just as much money or maybe more out of the less clicked keywords than the more popular keywords for your given product or service. Although this may have not been feasible some years ago, with the advance in many keyword and analytical software programs, it is now possible. So lets examine the theory a little more. The premise is that by knowing many or even a........ Read More


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Swayve Articles

Website Marketing Web Development Creative Website Ecommerce
Online Advertising Website Budget Coding Web Pages
Software Online Store Digital Marketing Web Design
Wordpress Search Optimization Open Source

Swayve Books

Website Marketing Web Development Creative Website Ecommerce
Online Advertising Website Budget Coding Web Pages
Software Online Store Digital Marketing Web Design
Wordpress Search Optimization Open Source

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